EBK GP describes itself as “a world-first, technology-driven, innovative, fast and furious, criterium-style race in the heart of global cities, underpinned by a collaborative, sustainable and transformative mobility agenda”.
When the opportunity arose to attempt to update their video, we (WeAreBeard) jumped at the chance and got to create a new, more stylised version from the more stock video they were using before. Inspired an animated video by Golden Wolf, we got to creating e-bike related illustrations and got to blocking out the basic animation.